Sample Essay Paper on Digital Media and Web Technology

Digital Media and Web Technology

Part 1

  1. Define Digital Media and provide a real-world example.

Digital media are types of communication, which are set in a machine-readable format. As a tool, digital media enhance interactivity and group forming (Smith, 2013).  An example of digital media is computer that is connected to the internet.

  1. Define participatory media and provide a real-world example.

Participatory media involves playing a key role in collecting, scrutinizing, and publicizing information (Burgess,  Green, Jenkins & Hartley, 2009). Participatory media platforms arrange users, software, as well as databases in a particular way to create meaning.  Participatory media are forms of social media that derive their power and value from active involvement of many individuals. An example of participatory media includes blogs.

  1. Is peer to peer sharing of digital material illegal? Why or why not?

Peer-to-peer file sharing can be termed illegal if it involves copying and sharing of music, images, videos or other copyrighted using P2P technology. File sharing may be risky, as an individual may unsuspectingly enable others to copy some private files during the process of downloading.  Downloading materials that are protected by copyright laws can lead to violation of law.

  1. Name three societal impacts resulting from increase of digital media.

Three societal impacts that result from the expansion of digital media include:

  1. Increasing connections across distances due to online social networking, blogging, and e-learning
  2. It has enhanced transparency and identity formation in society (White, 2014).

iii)   One of the negative impacts is that it has lead to cyber-bullying, cyber-crime, and inappropriate    disclosure to pornographic materials.

  1. What is the difference between usability and accessibility?

In digital media, usability depicts how easy a website can be used while accessibility shows how a site can be accessed by anybody (Johnson, 2011). Usability expresses the ease in learning and gaining satisfaction while accessibility enables equal access to every user, without considering the technological devices used.











Burgess, J., Green, J., Jenkins, H., & Hartley, J. (2009). YouTube: Online video and participatory culture. Cambridge, England: Polity.

Johnson, B. (2011, April 25). What’s the difference between Website Accessibility & Usability. Web 2 Works. Retrieved from

Smith, R. (2013, October 15). What is Digital Media? Centre for Digital Media. Retrieved from

White, A. (2014). Digital media and society: Transforming economics, politics and social practices. Basingstoke, NY : Palgrave Macmillan.










Part 2

  1. What is Web Technology? Define and provide two examples of web technology and where it has been implemented.

Web technology involves developing mechanisms necessary to connect two or more computer appliances to communicate through a network. Web technology varies from simple to complex, depending on the type of connection. Examples of web technology include Internet Explorer, which is applied in the Microsoft Windows, and Firefox, which was developed for Windows and mobile operations.

  1. How has digitization changed the manner in which society consumes information?

Digitalization has offered to give almost every answer to individual problems. It has enabled people to consume more information, since they are getting more information at no extra cost (Yaseen, 2014). People can receive information without necessarily travelling to look for it.

  1. How has perception of information by the public changed as a result of digital media? 

The public can now receive information promptly without waiting for it to be published. New stories allow people to make comments as web site owners engage in measuring public response (Yaseen, 2014). Readers are also permitted to participate in opinion polls through digital platform.

  1. Describe at least three of the means used by individuals to conduct identity theft and how can these means be prevented? 

Three ways that an individual can detect identity theft are:

  1. When an individual find a withdrawal from his/her account that he/she cannot explain
  2. When an individual receives an email that instructs him/her to confirm account details (Mitic, 2010)
  • When an individual is called by a stranger to participate in a survey

To avoid such theft, an individual should order copies of credit reports to monitor the bank accounts periodically. People should always be alert on suspicious calls by asking the aim of the call. It is advisable to avoid giving financial information to stranger in any survey (Mitic, 2010).

  1. How have brick and mortar businesses been affected by online business? 

Brick and mortar businesses mean firms that own physical assets such as buildings, production machineries and stores. The explosion of online businesses has affected brick and mortar businesses, as people prefer buying goods online than going for the products in the stores (Uttenhove, 2012). Such business are closing down to save on running cost, as they continue to serve few customers each day.

  1. How do you effectively evaluate web / online resources?

Online resources can be evaluated through assessing the credibility of the author. By assessing the author’s credibility, an individual can determine the accuracy, as well as relevance of the web page (Hiebert & Reutzel, 2010). Checking the copyright date can determine the effectiveness of a web site, as it will show the date it was updated last.




Hiebert, E. H., & Reutzel, D. R. (2010). Revisiting silent reading: New directions for teachers and researchers. Newark, DE: International Reading Association.

Mitic, S. (2009). Stopping identity theft: 10 easy steps to security. Berkeley, Calif: Nolo.

Uttenhove, R. (2012, January 18).The decline of brick and mortar stores. Atlanta Business Chronicle, Real Talk. Retrieved from

Yaseen, S.Y. (2014, January 13). Digitization Effects on Media Production and Consumption. Academia, Cyprus International University. Retrieved from