Sample Research Analysis Paper on Fashion Theory

Research Analysis

This paper analyses a scholarly article on ‘fashion theory’ to depict how research in clothing industry is understood. The significance of this research is to show the change that occurs in the fashion sector in relation to novelty, time, users and venues. Fashion is an influence that is facilitated by taste and selection. It defines outfits that a group of individuals preferred during their times. Various styles and spirit of innovative clients in different periods is what determines fashion momentum. Fashion connects the designed goods based on how manufactures distribute them to customers at the market place.  This is revealed in the four passages that are quoted below;

Product Innovation

A modern perspective in fashion is contributed by innovations in clothing products. This is determined by the mode of dressing and the way in which various cloth lines or designs are brought together. Diverse forms of dressing determine a fashionable appearance on a person’s body and the meaning. During an innovation, the current fashion becomes past tense because it brings a dynamic change in society. In addition, ways in which products are merged reveal an appeal that is fashionable.

Flow of Innovations

Author Polhemus, depicts how innovation spreads in different social settings that can be either near or far. These new products at the market come in new styles in various seasons and through observation, people pass the message about new cloth line to convince others to purchase. (Polhemus, 2011). It depends on compatibility whereby there is need of change in elements to convince a large section of individuals to adopt the innovation. Complexity is another aspect that determines how launch of new clothes products spreads based on how individuals accept and understand the fashion kind. Innovators embrace trialability to test their products with the public with fewer risks that does not include expenses.

Populist Model

This is an alternative approach to fashion that incorporate different groups in connection to their age, social and economic class to bring out an image. This theory by (Lehmann, 2010) revolves around customs and venues of mixed individuals such as adults and teenagers in society. It depicts a distinctive mode of clothing and decoration whereby individuals from diverse cultures generate their brand by mixing colors and dyes. This contributes to how they behave socially at the same time enable them to maintain their traditional values. Fashion among different tribes also exhibit people’s freedom and their age characteristics.

Fashion Leaders and Followers

According to this article (Roche, 2012), a leader in fashion is the first to adopt and transmit its appeal and then spreads information concerning the new trend to the rest. On the other hand, followers of a certain fashion style involve a large number of clients who embrace the merchandise that is revealed to the visually. This approach also districts between a leader and person who innovates because one dares to put it on first while the other establishes it as a new product at the market. By exposing the fashion appeal to the public, it makes a leader to influence distribution and fashion flow. The innovator influences other individuals as a person who communicates his style in a visual manner and makes it a desirable product for role models in society.

Fashion and Social Change

The article by (Davis, 2007) defines social change as new events that successfully replace normal patterns of society in a given time. The procedure is always persistent whereby it modifies duties of individuals in relation to their lifestyle, duties and structure of their families. Based on perception of fashion theorists, new clothing style reflects changes in economy and culture. Fashion relates to a specific moment in history depending on changes on how a person dresses to work or even casually. Ways in which people dress themselves determine their identity and the significance to differentiate between formal and informal dress cord.


In my personal perspective, this research applies in real life as it involves individuals whom I interact with. For instance, in our classroom, members are of diverse cultures and they embrace fashion differently. This determines the manner in which students in our class embrace innovated products. During this dynamic change, majority of students go for the new trend in fashion and they abandon the old style. Due to our diversity, we bring out a fashion appeal in relation to how the clothes fit us. In class, all of us are youth and we have our brand we wear because most of us lie within the same age category. Relating to the populist model, I also noticed that teenagers dress according to their class.

A section of my colleagues especially those who come from rich families are mostly the fashion leaders. Their high status in society makes the rest of us to learn from them when they instill in us new sense of fashion. As followers, we emulate how they dress by putting aside our past clothing style. It is through such individuals that it becomes easier to spread a new trend in fashion whenever it arises. In classroom, we mix our dress cord in the sense that some go formal while others opt for informal way of clothing.

In my critical view, people in retail industry should be aware that they are only distributers and not innovators of different cloth lines they sell. Majority of them fall under the category of leaders when it comes to fashion. This is evident when they show case their cloth lines as a way of advertising. A lot of individuals fail to understand their role in fashion and think that since they sell new products, they are also the innovators. I criticize this as a wrong perception which makes the public to believe that they are the designers.

Conversely, the new rise of clothes in the society does not necessarily mean that all individuals will change and adopt the fashion. There is a certain group of people who never rush to purchase modern cloth lines at the market (Rogers, 2006). This implies that new fashion trends apply mostly to a certain class in society with money and interest to purchase them. In this case one may have the cash but could not be interested in that fashion. On the other hand, individuals who belong to the low class category in community may have the desire but lack cash to move with the modern trend of dressing.

Analytically, fashion in textile applies in real life and this is evident when majority prefer to change their cloth line with time. I conducted this research through observation and interviews and found out that people from all groups whether teenagers or adults love to wear new designs. A new sense of style appeals to everyone because it reflects changes that take place in our culture and economy.


Davis, H. (2007). Theories of Fashion. Sage Publications issue 6, Print.

Lehmann, N. (2010) New Trends in Clothing. London: University Press issue 4, Print.

Polhemus, A. (2011). Fashion and Social change. Washington: Berg Fashion Publishers.

Roche, C. (2012). Product Innovation. New York: NY, Sage Publishers.

Rogers, M. (2006). Populist Model. London, University Press, issue 8 print.