Sample Research Proposal on Non-Profit Business Model

Appraisal of Proposals

In recent years, New York City has had to deal with a lack of housing given the increase in the homeless population. According to the 2017 report by the Coalition for the Homeless, more than 62,000 people currently sleep under the street shelters. This implies that there has been a 79 percent increase in the demand for housing in the last decade. The report relates this crisis to extreme income inequality, meaning that many of the homeless individuals earn low wages or do not earn an income due to a lack of employment opportunities. Adding to the fact that shelters for homeless individuals and families are being constructed more slowly than the city had projected in 2017, the city has begun feeling the overwhelming impacts of the scope of the crisis. As such, non-profit and profit organizations will coordinate with the government and push for the establishment of effective policies to alleviate this crisis. These organizations shall incorporate concrete strategies into their functions to help the homeless groups.

Non-Profit Business Model

To help the homeless population, non-profit organizations will integrate various concrete strategies into their daily basis activities. Some of these activities shall include donating money, donating goods, volunteering to help the homeless find proper housing, participating in the homeless outreach population estimate, and advocating for affordable and supportive housing. Other activities shall include pushing for policies that help the homeless, encouraging people to call 311, and getting to know the New York City homeless population.

Donating Money

Monetary donations will be one of the easiest ways for a non-profit organization to support the effort to end the crisis. A non-profit organization shall give money to help individuals and families in need. The world is not perfect, implying that there will be not an ideal time to give to others, but it is good to help the needy. You do not need $10,000 to make a difference in one’s life, and just a little is enough. As such, donating a little money to the homeless will help them to acquire meals and save them from starving, receive medical attention, and access improved schooling. However, various economic factors, such as rising interest rates and a possible stock market correction, will have an impact on the act of donating money to the homeless, and this does not mean that your organization should put off its effort to help those in need.

Donating Goods

            For the opportunities to donate goods or participate in drives, a non-profit organization shall look no further than the Coalition for the Homeless. Every summer, the organization hosts a back-to-school project whereby it distributes new backpacks and school supplies to homeless children. Moreover, the organization delivers meals to 1000 homeless people in different streets across the city. As such, Non-profit organizations will donate various goods to the homeless, such as food, clothes linens, hygiene items, and others.


Volunteering is one of the countless ways in which non-profit organizations’ personnel shall donate their time to homeless individuals. This will involve volunteering as a life coach to the homeless youth and helping to cook meals in various homeless population sites across the city. The Coalition for the Homeless organization offers multiple training programs, such as student mentor and guest lecturer. As a worker in a non-profit organization, you shall engage homeless individuals in meaningful discussions and work with them to find proper housing.

Participating in the Homeless Outreach Population Estimate

Every year, the city’s Department of Homeless Services (DHS) conducts a homeless outreach population (HOPE) across the city to count every homeless people living on the streets. In 2018, the agency conducted a survey and found out that 3,892 individuals were living in the New York streets. More than 4,200 people participated in the survey. A such, in coordination with the DHS, a non-profit organization will help to collect data of the homeless people around the city, which shall be needed to assist homeless outreach teams in supporting the homeless individuals in transitioning into more stable environments.

Advocating for Affordable and Supportive Housing

            Another way to support the efforts to end the increasing homeless individuals’ crisis, a non-profit organization will advocate for affordable and supportive housing. The increase in the number of homeless individuals is attributed to income inequality that has resulted in poverty among such individuals (Christensen, 2016). As such, they are unable to live in more efficient houses. Hence, they have resorted to living on the New York streets.

Pushing for Policies That Help the Homeless

Housing is not the only problem faced by homeless individuals. They also face the issue of discrimination. Non-profit organizations shall advocate for the establishment of effective policies to end discriminatory practices in New York, particularly toward the homeless population. For instance, homeless individuals usually get searched and harassed by the New York police without clear reasons (Tretter, 2015). Thus, non-profit organizations will push for policies that help the homeless by advocating for police force reforms to end the regular harassment of homeless individuals.

Encouraging People to Call 311

            Many people will criticize this strategy, but it is one of the easiest ways to reach homeless individuals quickly. This implies that non-profit organizations will encourage people to call 311 whenever they see homeless individuals. The calls will be forwarded to a New York-based non-profit organization that will immediately provide homeless outreach teams to attend to such individuals.

Getting to Know The New York City Homeless Population

Seemingly, there is a great divide between the homeless and non-homeless New York residents. Thus, there will be a need for a New York-based non-profit organization to make an effort to include homeless individuals in various activities. This will involve the homeless in airing the views and ideas in the community and merchant association meetings.

Profit Business Model

            To end the housing crisis and reduce the increasing number of homeless individuals across New York, profit organizations shall foster diverse and livable neighborhoods and preserve the affordability and quality of the existing housing stock. They will also build affordable housing for all New Yorkers and promote homeless, supportive, and accessible shelter.

Fostering Diverse and Livable Neighborhoods

New York city-based profit organizations will promote diverse and livable neighborhoods by identifying opportunities for affordable housing across the city. This will involve working with different communities living in the city to identify the essential areas that shall provide opportunities for preservation and support new development. These developments will be aligned to meet the infrastructural and service needs of these communities. Profit organizations will also formulate and implement mandatory inclusionary housing programs. This shall require these organizations to develop new housing that is permanently affordable to the low and moderate-income earners to ensure inclusive and diverse communities across the city. To achieve this, the federal government shall provide flexible options for for-profit organizations to meet these requirements. Besides, profit organizations will harness affordable housing investments to generate quality jobs. The city had projected to construct and preserve 200,000 affordable housing units by 2019, and it would create 195,000 construction jobs, and 7000 permanent jobs. Profit organizations will work with and hire individuals from diverse communities within the city, and ensure that they get high wages to enable them to acquire their necessities, such as food, clothing, and shelter. This initiative will increase the number of residential places in  New York City, therefore, reducing the number of those who are homeless.

Preserving the Affordability and Quality of The Existing Housing Stock

One way through which profit organizations will maintain the affordability and quality of the existing housing stock is by advocating for policies that protect tenants and that stem the tide of rent deregulation. The organizations shall coordinate with the New York state and federal governments to formulate and implement rent-regulatory policies to protect tenants from any form of harassment by the landlord (Block et al., 2017). Besides, the profit organizations will liaison with the New York state government in its actions to check on the misuse of the vacancy and luxury decontrol regulations and the capital improvement rules. Profit organizations will introduce simple and flexible incentives to preserve long-term housing affordability. The city has standardized and simplified the housing preservations to make pathways more precise for the profit organizations. These organizations shall work with the state government to develop easy-to-use tax incentives for buildings that do not have excessive capital needs. Although, this initiative will risk leaving regulations being converted to condominiums or being abused by landlords. Besides, the profit organizations shall be able to preserve the affordability of unregulated housing where the changing neighborhood conditions will lead to an increase in rents. To achieve this, profit organizations will advocate for policy reforms that address the need for developing new incentives programs to restrict the rise of rents in transitioning neighborhoods. This is to ensure that those who earn low and moderate incomes will stay in affordable houses before such areas become expensive for new tenants to afford to stay in various housing units. Profit organizations shall adopt a more strategic approach to housing preservation. This will involve the profit organizations identifying neighborhoods and portfolios that will be at risk of becoming unaffordable, and working with housing unit owners and lenders to ensure that houses are reasonably priced and that every New Yorker shall effectively utilize the city’s resources. Another way in which profit organizations will preserve the affordability and quality of the existing housing stock is by piloting a new program to incentivize energy efficiency retrofits for affordable housing.

Building Affordable Housing for All New Yorkers

            To achieve this objective, profit organizations will increase the number of housing units serving the lowest income earners. This will ensure that affordable housing units reach the neediest people who may be earning 30 percent below the minimum wage stated by the federal government. As a result of this commitment, more than four times the number of New Yorkers low-income earners will be able to stay in affordable and quality housing units. Profit organizations shall ensure sustainable and affordable housing is tailored to the city’s demographics. To ensure that the housing units are sustainable and appropriate to the city’s changing demographics the organizations will have to incorporate the use of modern technologies and comply with the requisite building standards. Besides, the organizations shall promote long-term community revitalization and economic diversity by piloting a new mixed-income program. The program will target to ensure that low-income households can afford 20 percent of housing units, moderate-income families to afford at least 30 percent, and middle-income earners to afford 50 percent of the housing units (Lawlor, 2017). Middle-class housing will be essential as it shall support the New York City economy and the workforce. Moreover, the profit organizations will advocate for the development and implementation of several reforms such as zoning, building, and housing reforms that are aimed at lowering housing costs and unlocking development opportunities. Some housing regulations have become outdated. Therefore, there will be a need to reform such rules as they will create impediments to new housing units.

Promoting Homeless, Supportive, and Accessible Housing

To promote homeless, supportive, and accessible housing, profit organizations will shift funding from high-cost homeless shelters to lower-cost permanent accommodations for homeless individuals and families. Further, these organizations will develop more supportive housing to improve the health outcomes of homeless individuals (Griswold, Kim, & Scates, 2016). Homeless individuals and families are usually susceptible to diseases. To curb that issue, investment in housing shall be accompanied by healthcare services aimed at improving both the mental and physical health of individuals suffering from mental and substance abuse issues.

Appraisal of Proposals

            The similarity between the non-profit and profit organizations programs involves the need for advocating for affordable and supportive housing for the homeless and pushing for policies that protect the homeless. Advocating for affordable and supportive housing to homeless individuals and families will ensure that the homeless stay in safe, secure, and stable neighborhoods, and where individuals with mental and substance abuse issues can have their health status improved. Advocating for policy reforms shall protect the homeless from landlord harassment such as abrupt rent increments. The main difference between the two programs is that the non-profit programs focus on the need to donate money and goods to the homeless households to ensure that they can get their needs quickly, such as food and clothe linens. Although this shall be a short-term event as it will be negatively impacted by economic such as high interest rates, therefore, it shall force the non-profit organizations to put off their efforts of helping the needy (Ford & Gomez‐Lanier, 2017). In contrast, the profit business model programs emphasize the need to develop housing projects that will create full and part-time job opportunities to help homeless individuals earn an income to satisfy their basic needs.

The programs effectively address the housing problem by promoting the need for building affordable and supportive houses and advocating for the inclusion of the diverse New York communities in housing projects. The programs will promote the need for building efficient and affordable housing units that low and moderate-income earners can afford. Furthermore, they shall encourage the need to include all stakeholders, including the government and the homeless individuals in constructing the housing units. This will ensure that the housing units are built in consideration of the different communities’ cultures (Gilkey, 2019). This also proves how the programs will address the issues of diversity and inclusion of the homeless and non-homeless New Yorkers in the construction of affordable and quality housing units.

According to the non-profit program, non-profit organizations rely on donations and their works from donors, government, and well-wishers to help the homeless successfully. To meet the state and federal legal requirements, non-profit organizations will have to engage in responsible fundraising practices. Moreover, for-profit organizations take excess revenue as profits to sustain and maintain the functions. To meet the government’s ethical considerations, they will have to outline their annual revenue data publicly. This shall enable the government to ensure that profit organizations do not engage in illegal activities.


Block, S., Crawford, G., Klein, M., McCoy, W., Mendia, J., & Zeitlin, H. (2017). Affordable Housing Needs Assessment: Madison County, NY. Retrieved from

Christensen, P. (2016, January). Investigating Solutions to the affordable housing Supply Challenges in Sydney: Two Alternative Typologies. In 22nd Annual Pacific-Rim Real estate Society Conference (pp. 17-20). Retrieved from

Ford, J., & Gomez‐Lanier, L. (2017). Are tiny homes here to stay? A review of literature on the tiny house movement. Family and Consumer Sciences Research Journal, 45(4), 394-405. Retrieved from

Gilkey, E. (2019). Commentary: Project Row Houses: Arts, Culture, and Collective Creative Action. Journal of the Association for Consumer Research, 4(4), 334-335. Retrieved from

Griswold, K. S., Kim, I., & Scates, J. M. (2016). Building a community of solution with resettled refugees. J Community Med Health, 6(1), 404. Retrieved from

Lawlor, L. (2017). Three Cases in Point: A Comparison of Legal Access to Housing for Low-Income and Homeless Populations in Cape Town, Marseille, and Miami. JCULP, 2, 1. Retrieved from

Tretter, E. (2015). The environmental justice of affordable housing: East Austin, gentrification, and resistance. Sustainability in the global city: Myth and practice, 350-75. Retrieved from