Sociological Episodes: Interactions between a Bartender and Clients
I went to the Showtime Lounge to assemble data that would be usable in my study. The study intends to make innovative contributions to the understanding of customer and bartender practices that help in attaining central activities in the appreciation service encounter. This will go a long way in developing an understanding of object constrains and progressivity in interactions. I aim at imploring the interactions between human service givers and clientele in the bars.
This study will centre on theories that explain interaction communication between different parties. These theories are social interaction theory and diffusion of innovation theory.
Diffusion of innovation theory- the proponents of this theory prove diffusion of novice behaviours trends that become ingrained into the society. According to the theory, fresh behaviours are more effective when started by influential personalities. The theory maximizes on the initiations of risk-behaviours in talks with the confidants and friends who visit the bars every day.
Social interaction theory – humans’ interaction maximizes in agreed symbols and positive results of an interaction occur when the rules are fairly obeyed.
To effectively evaluate the behaviours of persons in the bars; I chose not to depend on introspective data alone. This is because this would be unreliable. Therefore, I gathered natural data from real-life interactions. In the process, 127 interactions between the bar-tenders and the clients were identified, annotated and evaluated. Both the real and introspective data that had been collected online survey were compared. Readily available were intention aspects that predisposed contributor ratings: the general interval of the relations had a constructive weight on the chartings.
My observation entailed attending the bar three times and observing the exchanges between the bartender and clients. Some of the clientele come alone while other came as a team. I also engaged the clientele at different stages. At the first stage, i interacted with persons who had just arrived at the tavern and had not ordered their drink. In the second stage, I interacted with individuals who had ordered ad taken their drinks. In the last stage, I spoke with person who had visited the tavern as a group. Some of the groups comprised of families, workmates and friends. On the first day, I set off to the tavern in the evening. Most of the clientele were enjoying an after-job evening. Most of the many visited in clusters of two or three families.
The second day was quite different as the population was a bit low compared to those that attended the event on my previous visit. Every purchaser ordered their own drink. I chose to conduct my third visit on a Sunday afternoon. The Lounge was crammed to aptitude. The clients ranged from families to friends. Each groups ordered their drinks with some members eating snacks they had carried along.
According to Blackman and Kempson, the duties of a bartender are pouring things correctly, cleaning, learning prices and obtaining knowledge on the different brands offered by the club. This should be done well as the bartenders set the mood for the customers (98). Bartenders are mandated to offer excellent services that go beyond interactions, laughing at jokes and active speaking. This is critical in maximizing profits and ensuring that clients come to the tavern again and again.
Bartenders play a significant role in supplementing the purchaser by solving the tough circumstances they face in the bar. Thus, the individual should posses critical skills in conflict resolutions and personal boundaries. This is because is bartender forced to listen actively while remaining calm and neutral in all situations. Moreover, the bartender should complain when it is logical to do so. Good interactions should prevail in all circumstances. This is because individual will go to a place where they feel appreciated and wanted. The aim of any business is to attract many clienteles. The bartender should do the best to ensure that the tavern visitors keep coming back.
Burger argued that most individuals seek gratifications of needs through networks of social interactions (7). The individual who work in the bars act as caregivers. Effective service to the client involves good interactions with the customers and helping them deal with the difficulties they face while at your centre. The bar tender should establish good relations with their clientele so that they can feel at home while at your bar.
Proper interactions should be maintained for the clients who are out for a drink and those that visit the facility for fun and night outs. However, some bar owner opts to utilize robots as bar tenders. This is an emerging issue, widely attributed to technological advancements and the needs to embrace and cut expenses that would otherwise be incurred on paying human labour. It is worth noting that though robots can give the services that are given to the client by a human bartender, robots cannot engage the clientele in conversations.
The analysis of the empirical human- human interactions provided valuable insights into the temporal frameworks and signals engaged in the interactions between a bartender and the drinkers. The study revealed differences between the natural statistics as well as the contemplative data. Evaluation of the data proved that parsimonious formal structures could be established on the drink ordering domain that are usable is building social robots.
I analyzed the data by evaluating the conversations and embodied behaviour of the participants. This was done in a chronological manner with each data segment analyzed entirely. This integrated such as analyzing the opening of talks between the two festivities. The inspection exposed that the conversation probed a package encounter. The regulars were found to incite a conversation via embodied conducts. On their part, the bartenders spoke in response to the clients’ talks.
Multiparty relations were assessed. The study proved that clients employed actions that were aligned in unison. This involved a lead speaker who spoke to the caregiver on behalf of the team. The lead speaker ordered the drinks and asked any questions on behalf of the team members. In addition, he received the money from the team and made the payment.
It is worth pointing out that the payment procedure was studied depending on the sequential position in the payment interaction as an act. This disclosed that payments deeds involved wallets, pulses, bags and payment cards. Each of these items contributed diversely to the effectiveness of the interactions. At times, payment was offered prematurely to facilitate efficiency. Premature payments were evident in situations where the customer got drunk. I noticed that the bartender avoided situations where the drunkards will cause fracas during payment.
In cases where the bartender was not keen on asking for payment prematurely, the drunken clients would go home without paying. In such cases, the bartenders would keep the details of the client who would be forced to pay before they are served during their next visit.
Aral, Sevgi O, John M. Douglas and Judith A. Lipshutz. Behavioral Interventions for Prevention and Control of Sexually Transmitted Diseases. New York: Springer, 2007. Print.
Blackman, Shane and Kemposn, Michelle. The Subcultural Imagination: Theory, Research and Reflexivity in Contemporary Youth Cultures. London: Routledge, 2016. Print.
Burger, William. Human Services in Contemporary America. Australia: Brooks/Cole Cengage Learning, 2011. Print.